The street team is a great promotional tool for indie artists, what is it? In the vynil, cassettes and CD eras, the street team (ST) was a group of people that would “take the street” to promote the musicians they liked, either by passing out flyers, put posters up and collect names and addresses […]
Archive for the ‘Marketing & Promotion’ Category
Q&A (Volume 1)
Posted: 10th June 2013 by IreneB in Copyrights, Distribution, Licensing, Marketing & Promotion, Production, Publishing, Q&ATags: "currency fees", "distribution deal", "kevin belna", "licensing deal", "publishing company", "Q&A", "questions & answers", copyright, diary of an indie artist, distribution deals, ireneb, licensing deals
As I’ve been receiving LOTS of emails and questions lately, I thought this would be a nice way to answer to them without having to write a CRAZY long email to each and everyone. Also, I thought this would help, because most of the questions you ask are the same, so this way I answer […]
Episode 14 – Merchandising
Posted: 24th August 2012 by admin in Booking, Marketing & PromotionTags: merchandising
You know, more artists don’t give enough credit to merchandising, and I think it is a great way to receive revenue and do good promotion. While indie artists don’t usually have a big budget for merchandising (both promotional & for sale), they should find a way to add some pieces to their merchandising stand. Merchandising […]
Episode 12 – Podcasts & Internet Radio
Posted: 27th May 2012 by IreneB in Marketing & Promotion, RadioTags: diary of an indie artist, episode 12, host, ireneb, mp3, online radio, podcast, podcaster, terrestrial radio
The digital era has opened numerous doors for us, indie artists. Besides having more control about where and we sell our product, a bigger field of promotion, etc. we can reach a wide audience easier than artists used to 10 or 15 years ago. Lots of artists start with big dreams of being played in […]